Strategy is the very human act of imagination
Jessica Middleton Jessica Middleton

Strategy is the very human act of imagination

The value of strategy has become obscured by myth, misinformation and process, argues Martin Weigel, our chief strategy officer. The discipline is in urgent need of reformation.

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AMV BBDO launches content division Red Studios
Jessica Middleton Jessica Middleton

AMV BBDO launches content division Red Studios

Abbott Mead Vickers BBDO has joined forces with Redwood BBDO to create a content and production arm, called Red Studios.

The production division is officially opening its doors this week with a core team of 20 people and access to all 100 employees at Redwood BBDO.

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Campaign Big Awards 2021
AMV BBDO the most awarded agency and Agency of the Year