MALTESERS
Look On The Light Side
In a new campaign under the "Look on the Light Side" brand platform, Maltesers brings back its humorous look at women's lives to challenge taboos around the way different generations respond to life's big questions.
Getting engaged, buying a house, or having kids. There's a constant pressure on women to hit certain milestones at certain times. Still, there's no 'right' way to go through life, so this multichannel campaign gives all women a moment of respite through humour and celebrates those who reject the status quo and live life at their own pace.
