DEGREE

Metathon

Along with Degree, AMV hosted the world's 1st marathon in the Metaverse, to make lasting change for people with disabilities in the new virtual world. The Degree Metathon covered 26.2 miles of the Vegas City Sports Quarter, the largest district in Decentraland and had the highest engagement in Decentraland history.

The brand is committed to inspiring the confidence in everyone to move beyond limits, so its first step in the Metaverse is the introduction of a more inclusive avatar library, created in partnership with Vegas City Limited. Working alongside Paralympians, rapper Fat Joe, and a panel of disability experts, we designed the first prosthetics, wheelchair and plus size avatars so registrants were able to create an avatar representative of their identity, all in the name of inclusivity.