Act on CO2


The 'Act On CO2' campaign was a single unified voice for government-led communications to help people understand how their personal actions contribute to climate change. The campaign focused on driving behaviour and home energy use and aimed to provide people with information on simple actions they could take to reduce their personal CO2 emissions. 73% of people claimed to have taken at least one action to reduce their carbon footprint as a result of having seen the campaign.

Work in this campaign